A legacy of vision, passion and extraordinary results.

Ah, the blank page. A sheet of conceptual white noise that strikes terror in the hearts of many. But not us! At Network Affiliates, we aren’t just a “one size fits all” creative house. Our creative approach is as unique and varied as your audience, and that’s the secret to elevating your brand.

Video Production Audio Production

Television is still the most far reaching and powerful advertising vehicle around. With the right creative, TV can draw in viewers… giving them a feel for your firm and if they can trust you with their case.

Our work is our greatest asset, and the results we see are unparalleled. We trust our hearts, our experience, our instincts and evidence-based research ….and by doing so, we pluck your message from the braying airwaves of the “same old, same old,” so that viewers (aka potential clients!) come away knowing that things can and will get better because of who you are and what you do… and they’ll know that because of who we are and what we do.

Speaking of what we do, here are just a few of our “favorite” children.

Video Production

If the eyes are the windows to the soul, what they see should be worth it.

Just like you are the voice of your brand, your creative is the soul of your brand!
An effective advertising campaign needs to do more than simply get the word out about your firm. You need to connect with your audience intellectually and emotionally. You need to stand out. You need to be creative, relatable and you need to tell your story in a way that reaches your audience and makes the phone ring. One powerful tool to accomplish all of that is compelling, high-quality, one of a kind video production.

Our media buying strategy for legal advertising

  • Top-of-Mind Awareness — It’s one thing to advertise your services after a prospective client needs you. It’s quite another for that client to automatically think of you in their precise moment of need. That’s what a good media plan delivers.

  • Repetition is the Key to Learning — Scholars in the field of education have consistently found that repetition is one of the most effective teaching tools. The human mind is hard-wired to respond to repetition. For example, television commercials owe some of their success to the fact that, by their very nature, they reach audiences on multiple occasions.

  • Understanding Ethics Rules — Relative to most other lines of business, law firms are at a disadvantage in advertising. Noble as they are, the ethics rules promulgated by your state bar likely restrict your ability to solicit clients to some considerable degree. Wide-net advertising, though, is not only permissible but also effective. There is a reason that TV advertising is so common among attorneys — it provides an effective counter to the marketing limitations inherent in your profession. At Network Affiliates, we are active in ensuring that all of our TV advertising for lawyers is compliant with the applicable rules of practice, and we welcome your partnership in that effort.

  • Right Place, Right Time — Television is everywhere. Living rooms, sure, but also retail floors, doctor’s offices, hospital rooms, and more. A well-placed ad can mean a multi-million-dollar case. Essential to any media buying strategy is the goal of reaching viewers in the right place and the right time, relative to your specific field of practice.

Your commercial campaigns need to stand out. We develop every campaign from scratch to create an unparalleled experience combining sight, sound, motion, and emotion to grab the viewer’s atention. Great design and compelling copy lend credibility toward your firm and distinguishes you from the competition. Your audience may laugh, they may cry, they may even gasp… but most of all, they will remember you… and ultimately choose your firm when they need help.

Network Affiliates produces state-of-the-art television commercials with messages that are about the audience’s needs, not the lawyer’s biography. And they work.

We can find the heartbeat of your market because we believe in the value of competitive research. And rest assured… the point of our studying your competition isn’t to copy what they’re doing — it’s to stand out. As the saying goes, “If all of your friends jumped off a bridge…” So, just because every other lawyer in your market is running a certain type of spot, doesn’t mean it’s the right approach or that it’s working! It just means that everybody’s doing it.

Worried about creating legal advertising around bar regulations? Our creative team is well-versed in crafting spectacular and effective creative legal advertising content within any and all specifications your state requires. We love a challenge!

At Network Affiliates, we have years of experience executing TV campaigns for law firms and getting big results. We know what we’re doing, and we believe we can deliver the results you’re looking for.

Every single campaign is unique, and we always brainstorm within the parameters of each client’s specific needs, goals, and budgets. But as a general matter, we’ve found a few golden rules that seem to ring true in every campaign:

Our media buying strategy for legal advertising

  • Top-of-Mind Awareness — It’s one thing to advertise your services after a prospective client needs you. It’s quite another for that client to automatically think of you in their precise moment of need. That’s what a good media plan delivers.

  • Repetition is the Key to Learning — Scholars in the field of education have consistently found that repetition is one of the most effective teaching tools. The human mind is hard-wired to respond to repetition. For example, television commercials owe some of their success to the fact that, by their very nature, they reach audiences on multiple occasions.

  • Understanding Ethics Rules — Relative to most other lines of business, law firms are at a disadvantage in advertising. Noble as they are, the ethics rules promulgated by your state bar likely restrict your ability to solicit clients to some considerable degree. Wide-net advertising, though, is not only permissible but also effective. There is a reason that TV advertising is so common among attorneys — it provides an effective counter to the marketing limitations inherent in your profession. At Network Affiliates, we are active in ensuring that all of our TV advertising for lawyers is compliant with the applicable rules of practice, and we welcome your partnership in that effort.

  • Right Place, Right Time — Television is everywhere. Living rooms, sure, but also retail floors, doctor’s offices, hospital rooms, and more. A well-placed ad can mean a multi-million-dollar case. Essential to any media buying strategy is the goal of reaching viewers in the right place and the right time, relative to your specific field of practice.

Ready to try something new? Click here or give us a call at 888-461-1016 for an honest, in-depth discussion about your marketing strategy. Why? Because you’ll never know what you’re missing if you don’t give something NEW a try.

Your path to next-level success starts here.